Branding & Naming
Salalah, Oman
Dynamic It's a men's gym and Crossfit in Salalah, Sultanate of Oman
A totally new way to exercise. high-spec nationwide gym, that makes absolutely everybody feel welcome, with a strong black and red decor.
The goal of the gym, it’s to depart from the style of the traditional gyms in the city, with a sign that indicates strength and energy. I chose the "dynamic" name Simply dynamic and strong, and I designed the logotype with the letter D to be a strong sign that is kept in mind and easy to use, especially since the gym will sell sports products and clothes with different designs.

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